Emergency Response

 

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Bottled Water: Always There When You Need It

Clean, safe water is a critical need for citizens and first responders immediately following a natural disaster or other catastrophic event.

Unfortunately, the availability of water from public water systems is often compromised in the aftermath of such an event. During those times, bottled water is the best option to deliver clean, safe drinking water quickly into affected areas.

The bottled water industry has always been at the forefront of relief efforts during natural disasters and other catastrophic events. Throughout the years, bottled water companies have immediately responded to the need for clean water after such natural disasters as wildfires and earthquakes in the West, hurricanes in the South, tornados in the Southeast and Midwest, and flooding in the Northeast. Recently, the bottled water industry made sure that front-line workers had the bottled water products they needed while tending to patients suffering from COVID-19.

Working together, the industry determines the quickest and most effective way to deliver safe bottled water into affected areas to augment other relief efforts. Bottled water companies also work with municipal water systems to provide the public with clean, safe bottled water when the public drinking water infrastructure is compromised or when the water does not meet state and federal health standards.

The efforts of the industry to provide crucial drinking water to citizens afflicted by disasters are contingent on a viable commercial market. The commercial market provides them with the capital and resources to respond when needed.

The industry cannot exist only for disaster response as some industry critics would have people believe. The need for such philanthropic efforts can only be seen when people need it the most. To discourage the use of bottled water or question the safety of bottled water does a disservice to an industry that is called upon every year to provide much needed drinking water.

Bottled Water’s Vital Role During Emergencies

Bottled water plays a vital role in the lead up to and recovery from disasters and other emergencies. This video reminds people to take a moment to reassess their risks and update hurricane kits and emergency plans. Being prepared in advance of a threat means stocking up on emergency supplies such as non-perishable food, drinking water, batteries, etc., in sufficient quantities to last at least 72 hours. In fact, FEMA advises that the safest, most reliable emergency drinking water is commercially purchased bottled water and recommends at least 1 gallon per person per day, for at least three days.

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